Today, PTA’s role is more important than ever in connecting parents, teachers and administrators supporting critical school needs. Our goal with this campaign is to make PTA’s often invisible work, visible, by highlighting the value and impact of PTA on individual children and emphasizing that membership involves as much or as little time as you have to offer.
The campaign toolkit outlines how to best communicate about the value of PTA membership. We also know that successful membership recruitment activities and events vary from school to school. This campaign is built to bolster your existing membership recruitment work with consistent messaging and customizable, dynamic visuals to use in emails, on your website and on social media channels. The campaign materials are available in English and Spanish.
